What technology does baozun.com use?

baozun.com is built with Express, Node.js.

Is baozun.com secure (HTTPS)?

Yes. baozun.com uses TLS 1.2 with a certificate issued by GlobalSign nv-sa, valid until Mar 14, 2027.

Who hosts baozun.com?

Hosting provider information for baozun.com is not available yet.

What is baozun.com's SEO score?

baozun.com scored 60/100 for SEO in the latest analysis (fair).

What is baozun.com's overall website score?

baozun.com has an overall SiteGraph score of 75/100, combining SEO, performance, security, and accessibility.

Has baozun.com's score changed over time?

baozun.com's overall score has improved by 8 points (from 67 to 75) since Jul 22, 2026.

baozun.com

宝尊，全球品牌数字商业伙伴

Last scanned Jul 29, 2026, 10:00 PM · 13 views

Overall score

Fair

Summary

宝尊专注提供以品牌电子商务为核心的一站式商业解决方案，涉及店铺运营、数字营销、IT解决方案、仓储配送、客户服务等5大内容。. This website uses Express. SEO is fair (60/100) and accessibility is fair (60/100). Security scores excellent (90/100) and performance excellent (90/100). Top issue: Meta description longer than 160 characters.

宝尊专注提供以品牌电子商务为核心的一站式商业解决方案，涉及店铺运营、数字营销、IT解决方案、仓储配送、客户服务等5大内容。

Top issues to fix

9 issues found · 3 high priority

Missing Content-Security-Policy header
Security
Add a CSP to control which sources can run scripts — the strongest single defense against XSS.
No H1 heading found
SEO
Add exactly one H1 describing the page's main topic — it anchors the document outline for search engines and screen readers.
Over half of images are missing alt text
Accessibility
Add alt attributes to images — screen readers depend on them, and they help image SEO.
Meta description longer than 160 characters
SEO
Trim the meta description to under 160 characters to avoid truncation in search results.
Missing canonical link
SEO
Add <link rel="canonical"> so search engines know which URL variant to index.
No structured data (JSON-LD) found
SEO
Add JSON-LD (Organization, Article, Product…) to become eligible for rich results.

+3 more issues — details in the sections below.

SEO

6 issue(s) found

Performance

539 ms

Security

HTTPS & header checks

Accessibility

2 issue(s) found

Score history

+8 overall since Jul 22, 2026

Overall: 75
SEO: 60
Security: 90
Performance: 90
Accessibility: 60

Organization

Company details published in this site's own structured data.

宝尊专注提供以品牌电子商务为核心的一站式商业解决方案，涉及店铺运营、数字营销、IT解决方案、仓储配送、客户服务等5大内容。

Contact

Email, phone, and address published on this site's own pages.

Email: bd@baozun.com customerservice@baozun.com pr@baozun.com

Meta tags

Title: 宝尊，全球品牌数字商业伙伴
Description: 宝尊专注提供以品牌电子商务为核心的一站式商业解决方案，涉及店铺运营、数字营销、IT解决方案、仓储配送、客户服务等5大内容。
Canonical
Language: zh-CN
Charset: utf-8
Viewport: width=device-width,initial-scale=1,maximum-scale=1,minimum-scale=1,user-scalable=no,target-densitydpi=device-dpi
Robots meta
Manifest

Technologies

Detected frameworks, languages, and tools.

Express Node.js

Hosting & CDN

Hosting provider: —
CDN provider: —
IP address: —
ASN: —

DNS records

Type	Value
A	—
AAAA	—
MX	—
TXT	—
NS	—
CAA	—
CNAME	—
IPv6 support	No

TLS / SSL certificate

Version: TLS 1.2
Issuer: GlobalSign nv-sa
Subject: *.baozun.com
Valid from: Feb 10, 2026
Valid to: Mar 14, 2027
Days until expiry: 227
SAN domains: *.baozun.com, baozun.com

Security headers

Strict-Transport-SecurityEnabled
Content-Security-PolicyMissing
X-Frame-OptionsEnabled
X-Content-Type-OptionsEnabled
Referrer-PolicyMissing
Permissions-PolicyMissing

Compression: gzip · 0 cookie(s) observed

Content & assets

Headings

H1 0 · H2 0 · H3 14

Links

7 internal · 7 external · 14 broken

Images

121 total · 113 missing alt

Scripts / Styles

4 scripts · 2 stylesheets

JS / CSS size

149 KB · 0 B

Page size

309 KB

Robots.txt & Sitemap

robots.txt: Not found
Disallow rules: 0
sitemap.xml: Not found
URLs in sitemap: 0

SEO issues

Meta description longer than 160 characters
Missing canonical link
No H1 heading found
No structured data (JSON-LD) found
robots.txt not found
sitemap.xml not found

Scan details

Requested URL: https://baozun.com
Final URL: https://baozun.com/?lang=zh_CN
HTTP status: 200
HTTP version: HTTP/1.1
Response time: 533 ms
HTML size: 309 KB
Redirect chain: https://baozun.com → https://baozun.com/?lang=zh_CN

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Frequently asked questions

What technology does baozun.com use?: baozun.com is built with Express, Node.js.
Is baozun.com secure (HTTPS)?: Yes. baozun.com uses TLS 1.2 with a certificate issued by GlobalSign nv-sa, valid until Mar 14, 2027.
Who hosts baozun.com?: Hosting provider information for baozun.com is not available yet.
What is baozun.com's SEO score?: baozun.com scored 60/100 for SEO in the latest analysis (fair).
What is baozun.com's overall website score?: baozun.com has an overall SiteGraph score of 75/100, combining SEO, performance, security, and accessibility.
Has baozun.com's score changed over time?: baozun.com's overall score has improved by 8 points (from 67 to 75) since Jul 22, 2026.