What technology does birchbox.com use?

birchbox.com is built with Next.js, Shopify.

Is birchbox.com secure (HTTPS)?

Yes. birchbox.com uses TLS 1.3 with a certificate issued by Let's Encrypt, valid until Oct 13, 2026.

Who hosts birchbox.com?

Hosting provider information for birchbox.com is not available yet.

What is birchbox.com's SEO score?

birchbox.com scored 75/100 for SEO in the latest analysis (fair).

What is birchbox.com's overall website score?

birchbox.com has an overall SiteGraph score of 86/100, combining SEO, performance, security, and accessibility.

birchbox.com

Beauty Subscriptions and More | Birchbox

Last scanned Jul 26, 2026, 4:17 PM

Overall score

Great

Summary

Birchbox believes in easy to use products that work – and make you look and feel great. This website uses Next.js behind Vercel CDN. SEO is good (75/100) and accessibility is excellent (100/100). Security scores good (75/100) and performance excellent (100/100). Top issue: Missing canonical link.

Birchbox believes in easy to use products that work – and make you look and feel great. Birchbox's subscription service makes it easy to find those products.

Top issues to fix

8 issues found · 1 high priority

Missing Content-Security-Policy header
Security
Add a CSP to control which sources can run scripts — the strongest single defense against XSS.
Missing X-Content-Type-Options header
Security
Add X-Content-Type-Options: nosniff to stop MIME-sniffing attacks.
Missing X-Frame-Options header
Security
Add X-Frame-Options (or a CSP frame-ancestors rule) to prevent clickjacking via hidden iframes.
Missing canonical link
SEO
Add <link rel="canonical"> so search engines know which URL variant to index.
No structured data (JSON-LD) found
SEO
Add JSON-LD (Organization, Article, Product…) to become eligible for rich results.
robots.txt not found
SEO
Publish /robots.txt with a Sitemap: directive to guide crawlers.

+2 more issues — details in the sections below.

SEO

4 issue(s) found

100

Performance

65 ms

Security

HTTPS & header checks

100

Accessibility

0 issue(s) found

Not enough scan history yet to show a trend — check back after this site has been re-scanned a few more times.

Organization

Company details published in this site's own structured data.

Birchbox believes in easy to use products that work – and make you look and feel great. Birchbox's subscription service makes it easy to find those products.

Instagram YouTube X (Twitter)Facebook

Meta tags

Title: Beauty Subscriptions and More | Birchbox
Description: Birchbox believes in easy to use products that work – and make you look and feel great. Birchbox's subscription service makes it easy to find those products.
Canonical
Language: en
Charset: utf-8
Viewport: width=device-width
Robots meta: index,follow
Manifest: https://www.birchbox.com/site.webmanifest

Technologies

Detected frameworks, languages, and tools.

Next.js Shopify

Hosting & CDN

Hosting provider: —
CDN provider: Vercel
IP address: —
ASN: —

DNS records

Type	Value
A	—
AAAA	—
MX	—
TXT	—
NS	—
CAA	—
CNAME	—
IPv6 support	No

TLS / SSL certificate

Version: TLS 1.3
Issuer: Let's Encrypt
Subject: www.birchbox.com
Valid from: Jul 15, 2026
Valid to: Oct 13, 2026
Days until expiry: 76
SAN domains: www.birchbox.com

Security headers

Strict-Transport-SecurityEnabled
Content-Security-PolicyMissing
X-Frame-OptionsMissing
X-Content-Type-OptionsMissing
Referrer-PolicyMissing
Permissions-PolicyMissing

Compression: gzip · 0 cookie(s) observed

Content & assets

Headings

H1 1 · H2 10 · H3 7

Links

10 internal · 8 external · 18 broken

Images

188 total · 0 missing alt

Scripts / Styles

20 scripts · 4 stylesheets

JS / CSS size

22.0 KB · 0 B

Page size

129 KB

Robots.txt & Sitemap

robots.txt: Not found
Disallow rules: 0
sitemap.xml: Not found
URLs in sitemap: 0

SEO issues

Missing canonical link
No structured data (JSON-LD) found
robots.txt not found
sitemap.xml not found

Scan details

Requested URL: https://birchbox.com
Final URL: https://www.birchbox.com/
HTTP status: 200
HTTP version: HTTP/2
Response time: 63 ms
HTML size: 129 KB
Redirect chain: https://birchbox.com → https://www.birchbox.com/

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