brc.com
Baxter Research Group — Ad Effectiveness Research & Readership Studies
Last scanned Jul 22, 2026, 9:00 PM · 1 view
Overall score
Excellent
Summary
Research services and software that help publishers and organizations understand their audience and prove ad effectiveness. This website uses Next.js hosted on AWS behind Vercel CDN. SEO is excellent (90/100) and accessibility is excellent (100/100). Security scores excellent (90/100) and performance excellent (100/100). Top issue: Title longer than 60 characters.
Baxter Research Group
Research services and software that help publishers and organizations understand their audience and prove ad effectiveness. More than 70 years of research heritage.
- United States
- Hosted on AWS
Top issues to fix
3 issues found · 1 high priority
Missing Content-Security-Policy header
SecurityAdd a CSP to control which sources can run scripts — the strongest single defense against XSS.
Title longer than 60 characters
SEOShorten the title to under 60 characters so search results don't truncate it.
Meta description longer than 160 characters
SEOTrim the meta description to under 160 characters to avoid truncation in search results.
SEO
2 issue(s) found
Performance
20 ms
Security
HTTPS & header checks
Accessibility
0 issue(s) found
Organization
Company details published in this site's own structured data.
Baxter Research Group
Research services and software that help publishers and organizations understand their audience and prove ad effectiveness. More than 70 years of research heritage.
- Founded
- Jan 1, 1954
Contact
Email, phone, and address published on this site's own pages.
- support@brc.com
- Phone
- 612-293-4415
Meta tags
- Title
- Baxter Research Group — Ad Effectiveness Research & Readership Studies
- Description
- Third-party ad effectiveness research, readership studies, and audience-research software for publishers and brands. 70+ years of research heritage — adViewPRO, audienceViewPRO, brandViewPRO, and TrueRank.
- Canonical
- https://www.brc.com
- Language
- en
- Charset
- utf-8
- Viewport
- width=device-width, initial-scale=1
- Robots meta
- index, follow
- Manifest
Technologies
Detected frameworks, languages, and tools.
Hosting & CDN
DNS records
| Type | Value |
|---|---|
| A |
|
| AAAA | — |
| MX |
|
| TXT |
|
| NS |
|
| CAA | — |
| CNAME |
|
| IPv6 support | No |
TLS / SSL certificate
- Version
- TLS 1.3
- Issuer
- Let's Encrypt
- Subject
- *.brc.com
- Valid from
- May 28, 2026
- Valid to
- Aug 26, 2026
- Days until expiry
- 34
- SAN domains
- *.brc.com, brc.com
Security headers
- Strict-Transport-SecurityEnabled
- Content-Security-PolicyMissing
- X-Frame-OptionsEnabled
- X-Content-Type-OptionsEnabled
- Referrer-PolicyEnabled
- Permissions-PolicyMissing
Compression: gzip · 0 cookie(s) observed
Content & assets
Headings
H1 1 · H2 5 · H3 11
Links
16 internal · 4 external · 0 broken
Images
2 total · 0 missing alt
Scripts / Styles
26 scripts · 2 stylesheets
JS / CSS size
530 KB · 58.1 KB
Page size
59.2 KB
Robots.txt & Sitemap
- robots.txt
- Found
- Disallow rules
- 3
- sitemap.xml
- Found
- URLs in sitemap
- 26
SEO issues
- Title longer than 60 characters
- Meta description longer than 160 characters
Accessibility issues
No accessibility issues detected.
Scan details
- Requested URL
- https://brc.com
- Final URL
- https://www.brc.com/
- HTTP status
- 200
- HTTP version
- HTTP/2
- Response time
- 19 ms
- HTML size
- 59.2 KB
- Redirect chain
- https://brc.com → https://www.brc.com/
See something wrong on this report? Request a correction
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Frequently asked questions
- What technology does brc.com use?
- brc.com is built with Next.js.
- Is brc.com secure (HTTPS)?
- Yes. brc.com uses TLS 1.3 with a certificate issued by Let's Encrypt, valid until Aug 26, 2026.
- Who hosts brc.com?
- brc.com is hosted on AWS, behind Vercel CDN.
- What is brc.com's SEO score?
- brc.com scored 90/100 for SEO in the latest analysis (excellent).
- What is brc.com's overall website score?
- brc.com has an overall SiteGraph score of 95/100, combining SEO, performance, security, and accessibility.
- What company operates brc.com?
- brc.com is operated by Baxter Research Group. Research services and software that help publishers and organizations understand their audience and prove ad effectiveness. More than 70 years of research heritage.
OpenGraph & Twitter Card
OpenGraph
Twitter Card