elfcosmetics.com
e.l.f. Cosmetics: Affordable Makeup & Skincare - Cruelty Free | e.l.f. Cosmetics
Last scanned Jul 29, 2026, 10:00 PM · 11 views
Overall score
Great
Summary
e.l.f. This website uses Shopify behind Cloudflare CDN. SEO is good (75/100) and accessibility is excellent (90/100). Security scores excellent (90/100) and performance excellent (90/100). Top issue: Title longer than 60 characters.
e.l.f. Cosmetics
e.l.f. Cosmetics makes the best of beauty accessible to every eye, lip and face. Our superpower is delivering universally appealing, premium quality products at accessible prices that are e.l.f. clean and vegan, all double-certified by Leaping Bunny and PETA as cruelty free. We are proud to have products made in Fair Trade Certified™ facilities.
- Oakland, CA, US
Top issues to fix
7 issues found · 1 high priority
No H1 heading found
SEOAdd exactly one H1 describing the page's main topic — it anchors the document outline for search engines and screen readers.
Missing X-Frame-Options header
SecurityAdd X-Frame-Options (or a CSP frame-ancestors rule) to prevent clickjacking via hidden iframes.
2 cookies without Secure/HttpOnly flags
SecuritySet Secure and HttpOnly on session cookies so they can't leak over HTTP or be read by injected scripts.
Title longer than 60 characters
SEOShorten the title to under 60 characters so search results don't truncate it.
robots.txt not found
SEOPublish /robots.txt with a Sitemap: directive to guide crawlers.
sitemap.xml not found
SEOPublish an XML sitemap and reference it from robots.txt to speed up page discovery.
+1 more issue — details in the sections below.
SEO
4 issue(s) found
Performance
610 ms
Security
HTTPS & header checks
Accessibility
1 issue(s) found
Score history
-1 overall since Jul 22, 2026
- Overall
- 86
- SEO
- 75
- Security
- 90
- Performance
- 90
- Accessibility
- 90
Organization
Company details published in this site's own structured data.
e.l.f. Cosmetics
e.l.f. Cosmetics makes the best of beauty accessible to every eye, lip and face. Our superpower is delivering universally appealing, premium quality products at accessible prices that are e.l.f. clean and vegan, all double-certified by Leaping Bunny and PETA as cruelty free. We are proud to have products made in Fair Trade Certified™ facilities.
- Founded
- Jan 1, 2004
Contact
Email, phone, and address published on this site's own pages.
- Address
- Oakland, CA, US
Meta tags
- Title
- e.l.f. Cosmetics: Affordable Makeup & Skincare - Cruelty Free | e.l.f. Cosmetics
- Description
- Shop e.l.f. Cosmetics for affordable, high-quality makeup and skincare for every eye, lip, and face. Vegan and cruelty-free products that empower your beauty.
- Canonical
- https://www.elfcosmetics.com
- Language
- en-US
- Charset
- utf-8
- Viewport
- width=device-width,initial-scale=1
- Robots meta
- Manifest
Technologies
Detected frameworks, languages, and tools.
Hosting & CDN
- Hosting provider
- —
- CDN provider
- Cloudflare
- IP address
- —
- ASN
- —
DNS records
| Type | Value |
|---|---|
| A | — |
| AAAA | — |
| MX | — |
| TXT | — |
| NS | — |
| CAA | — |
| CNAME | — |
| IPv6 support | No |
TLS / SSL certificate
- Version
- TLS 1.3
- Issuer
- Let's Encrypt
- Subject
- www.elfcosmetics.com
- Valid from
- Jun 3, 2026
- Valid to
- Sep 1, 2026
- Days until expiry
- 33
- SAN domains
- www.elfcosmetics.com
Security headers
- Strict-Transport-SecurityEnabled
- Content-Security-PolicyEnabled
- X-Frame-OptionsMissing
- X-Content-Type-OptionsEnabled
- Referrer-PolicyMissing
- Permissions-PolicyMissing
Compression: gzip · 3 cookie(s) observed
Content & assets
Headings
H1 0 · H2 4 · H3 0
Links
31 internal · 17 external · 20 broken
Images
40 total · 0 missing alt
Scripts / Styles
34 scripts · 1 stylesheets
JS / CSS size
304 KB · 9.4 KB
Page size
445 KB
Robots.txt & Sitemap
- robots.txt
- Not found
- Disallow rules
- 0
- sitemap.xml
- Not found
- URLs in sitemap
- 0
SEO issues
- Title longer than 60 characters
- No H1 heading found
- robots.txt not found
- sitemap.xml not found
Accessibility issues
- No H1 heading found
Scan details
- Requested URL
- https://elfcosmetics.com
- Final URL
- https://www.elfcosmetics.com/
- HTTP status
- 200
- HTTP version
- HTTP/2
- Response time
- 601 ms
- HTML size
- 445 KB
- Redirect chain
- https://elfcosmetics.com → https://www.elfcosmetics.com/
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Frequently asked questions
- What technology does elfcosmetics.com use?
- elfcosmetics.com is built with Shopify, Google Analytics.
- Is elfcosmetics.com secure (HTTPS)?
- Yes. elfcosmetics.com uses TLS 1.3 with a certificate issued by Let's Encrypt, valid until Sep 1, 2026.
- Who hosts elfcosmetics.com?
- Hosting provider information for elfcosmetics.com is not available yet.
- What is elfcosmetics.com's SEO score?
- elfcosmetics.com scored 75/100 for SEO in the latest analysis (fair).
- What is elfcosmetics.com's overall website score?
- elfcosmetics.com has an overall SiteGraph score of 86/100, combining SEO, performance, security, and accessibility.
- What company operates elfcosmetics.com?
- elfcosmetics.com is operated by e.l.f. Cosmetics. e.l.f. Cosmetics makes the best of beauty accessible to every eye, lip and face. Our superpower is delivering universally appealing, premium quality products at accessible prices that are e.l.f. clean and vegan, all double-certified by Leaping Bunny and PETA as cruelty free. We are proud to have products made in Fair Trade Certified™ facilities.
- Has elfcosmetics.com's score changed over time?
- elfcosmetics.com's overall score has declined by 1 point (from 87 to 86) since Jul 22, 2026.
OpenGraph & Twitter Card
OpenGraph
Twitter Card