Skip to main content
SGSiteGraph

instacart.com

Instacart | Grocery Delivery or Pickup from Local Stores Near You

Last scanned Jul 18, 2026, 8:49 PM

79

Overall score

Fair

Top issues to fix

8 issues found · 1 high priority

  • Slow estimated load (8.9s)

    Performance

    Use a CDN, enable caching/compression, and cut render-blocking assets — every extra second costs conversions.

  • Missing X-Content-Type-Options header

    Security

    Add X-Content-Type-Options: nosniff to stop MIME-sniffing attacks.

  • Missing X-Frame-Options header

    Security

    Add X-Frame-Options (or a CSP frame-ancestors rule) to prevent clickjacking via hidden iframes.

  • 3 cookies without Secure/HttpOnly flags

    Security

    Set Secure and HttpOnly on session cookies so they can't leak over HTTP or be read by injected scripts.

  • Title longer than 60 characters

    SEO

    Shorten the title to under 60 characters so search results don't truncate it.

  • Meta description longer than 160 characters

    SEO

    Trim the meta description to under 160 characters to avoid truncation in search results.

+2 more issues — details in the sections below.

Summary

Order same-day delivery or pickup from more than 300 retailers and grocers. This website uses Nginx hosted on AWS behind CloudFront CDN. SEO is good (80/100) and accessibility is excellent (100/100). Security scores good (85/100) and performance fair (55/100). Top issue: Title longer than 60 characters.

80

SEO

4 issue(s) found

55

Performance

8.91 s

85

Security

HTTPS & header checks

100

Accessibility

0 issue(s) found

Not enough scan history yet to show a trend — check back after this site has been re-scanned a few more times.

Organization

Company details published in this site's own structured data.

Contact

Email, phone, and address published on this site's own pages.

Meta tags

Title
Instacart | Grocery Delivery or Pickup from Local Stores Near You
Description
Order same-day delivery or pickup from more than 300 retailers and grocers. Download the Instacart app or start shopping online now with Instacart to get groceries, alcohol, home essentials, and more delivered to you <b>in as fast as 1 hour</b> or select curbside pickup from your favorite local stores.
Canonical
https://www.instacart.com/
Language
en-US
Charset
Viewport
width=device-width,initial-scale=1,user-scalable=yes
Robots meta
Manifest
https://www.instacart.com/manifest.json

OpenGraph & Twitter Card

OpenGraph

og:title
Instacart
og:description
One hour grocery delivery from Instacart
og:type
website
og:url
https://www.instacart.com/

Twitter Card

twitter:card
twitter:title
twitter:description

Technologies

Detected frameworks, languages, and tools.

Hosting & CDN

Hosting provider
AWS
CDN provider
CloudFront
IP address
108.158.61.111
ASN
AS16509 (AMAZON-02 - Amazon.com, Inc., US)

DNS records

TypeValue
A
  • 108.158.61.111
  • 108.158.61.57
  • 108.158.61.15
  • 108.158.61.85
AAAA
MX
TXT
NS
  • ns-919.awsdns-50.net
  • ns-2000.awsdns-58.co.uk
  • ns-493.awsdns-61.com
  • ns-1173.awsdns-18.org
CAA
CNAME
  • d1d5mxykiruii7.cloudfront.net
IPv6 supportNo

TLS / SSL certificate

Version
TLS 1.3
Issuer
Amazon
Subject
instacart.com
Valid from
Oct 3, 2025
Valid to
Oct 31, 2026
Days until expiry
105
SAN domains
instacart.com, *.instacart.com

Security headers

  • Strict-Transport-SecurityEnabled
  • Content-Security-PolicyEnabled
  • X-Frame-OptionsMissing
  • X-Content-Type-OptionsMissing
  • Referrer-PolicyMissing
  • Permissions-PolicyMissing

Compression: gzip · 4 cookie(s) observed

Content & assets

Headings

H1 2 · H2 26 · H3 17

Links

99 internal · 32 external · 0 broken

Images

18 total · 0 missing alt

Scripts / Styles

78 scripts · 0 stylesheets

JS / CSS size

1.7 MB · 64.1 KB

Page size

1017 KB

Robots.txt & Sitemap

robots.txt
Found
Disallow rules
452
sitemap.xml
Not found
URLs in sitemap
0

SEO issues

  • Title longer than 60 characters
  • Meta description longer than 160 characters
  • Multiple H1 headings found
  • sitemap.xml not found

Accessibility issues

No accessibility issues detected.

Scan details

Requested URL
https://instacart.com
Final URL
https://www.instacart.com/
HTTP status
200
HTTP version
HTTP/2
Response time
8.89 s
HTML size
1017 KB
Redirect chain
https://instacart.com → https://www.instacart.com/

Frequently asked questions

What technology does instacart.com use?
instacart.com is built with Google Analytics, Meta Pixel, TikTok Pixel, Nginx.
Is instacart.com secure (HTTPS)?
Yes. instacart.com uses TLS 1.3 with a certificate issued by Amazon, valid until Oct 31, 2026.
Who hosts instacart.com?
instacart.com is hosted on AWS, behind CloudFront CDN.
What is instacart.com's SEO score?
instacart.com scored 80/100 for SEO in the latest analysis (great).
What is instacart.com's overall website score?
instacart.com has an overall SiteGraph score of 79/100, combining SEO, performance, security, and accessibility.