rapala.com
Official Rapala® USA Site | Lures, Fillet Knives & Fishing Tools
Last scanned Aug 24, 2026, 1:23 PM
Overall score
Great
Summary
Rapala® has been the world's favorite fishing lure since 1936. This website uses jQuery. SEO is good (75/100) and accessibility is excellent (100/100). Security scores excellent (90/100) and performance fair (70/100). Top issue: Title longer than 60 characters.
Rapala VMC Online Ltd.
Rapala® has been the world's favorite fishing lure since 1936. Today, Rapala lures, knives, tools and accessories are trusted by fishermen in over 140 countries worldwide. Rapala's reputation stems from a towering list of world record catches, the knowledge of our Pro Anglers and a history of unwavering dedication to quality. Each and every Rapala lure is still hand-tuned and tank-tested to assure it has the Rapala trademark swimming action that big fish can't resist.
- Mäkelänkatu 87, Helsinki, Finland, 00610
Top issues to fix
7 issues found · 1 high priority
Missing Content-Security-Policy header
SecurityAdd a CSP to control which sources can run scripts — the strongest single defense against XSS.
Title longer than 60 characters
SEOShorten the title to under 60 characters so search results don't truncate it.
Meta description longer than 160 characters
SEOTrim the meta description to under 160 characters to avoid truncation in search results.
Multiple H1 headings found
SEOKeep a single H1 per page and demote the others to H2/H3.
robots.txt not found
SEOPublish /robots.txt with a Sitemap: directive to guide crawlers.
sitemap.xml not found
SEOPublish an XML sitemap and reference it from robots.txt to speed up page discovery.
+1 more issue — details in the sections below.
SEO
5 issue(s) found
Performance
420 ms
Security
HTTPS & header checks
Accessibility
0 issue(s) found
Organization
Company details published in this site's own structured data.
Rapala VMC Online Ltd.
Rapala® has been the world's favorite fishing lure since 1936. Today, Rapala lures, knives, tools and accessories are trusted by fishermen in over 140 countries worldwide. Rapala's reputation stems from a towering list of world record catches, the knowledge of our Pro Anglers and a history of unwavering dedication to quality. Each and every Rapala lure is still hand-tuned and tank-tested to assure it has the Rapala trademark swimming action that big fish can't resist.
Contact
Email, phone, and address published on this site's own pages.
- Address
- Mäkelänkatu 87, Helsinki, Finland, 00610
Meta tags
- Title
- Official Rapala® USA Site | Lures, Fillet Knives & Fishing Tools
- Description
- Rapala® has been the world's favorite fishing lure since 1936. Today, Rapala lures, knives, tools and accessories are trusted by fishermen in over 140 countries worldwide. Rapala's reputation stems from a towering list of world record catches, the knowledge of our Pro Anglers and a history of unwavering dedication to quality. Each and every Rapala lure is still hand-tuned and tank-tested to assure it has the Rapala trademark swimming action that big fish can't resist.
- Canonical
- https://www.rapala.com/us_en/rapala
- Language
- en
- Charset
- utf-8
- Viewport
- width=device-width, initial-scale=1.0
- Robots meta
- index, follow
- Manifest
- https://www.rapala.com/assets/manifest.json
Technologies
Detected frameworks, languages, and tools.
Hosting & CDN
- Hosting provider
- —
- CDN provider
- —
- IP address
- —
- ASN
- —
DNS records
| Type | Value |
|---|---|
| A | — |
| AAAA | — |
| MX | — |
| TXT | — |
| NS | — |
| CAA | — |
| CNAME | — |
| IPv6 support | No |
TLS / SSL certificate
- Version
- TLS 1.3
- Issuer
- Let's Encrypt
- Subject
- rapala.eu
- Valid from
- Aug 20, 2026
- Valid to
- Nov 18, 2026
- Days until expiry
- 84
- SAN domains
- app.prod.rapalatech.link, rapala.ca, rapala.co.uk, rapala.com, rapala.de, rapala.eu, rapala.fi, rapala.fr, rapala.it, www.rapala.ca, www.rapala.co.uk, www.rapala.com, www.rapala.de, www.rapala.eu, www.rapala.fi, www.rapala.fr, www.rapala.it
Security headers
- Strict-Transport-SecurityEnabled
- Content-Security-PolicyMissing
- X-Frame-OptionsEnabled
- X-Content-Type-OptionsEnabled
- Referrer-PolicyMissing
- Permissions-PolicyMissing
Compression: gzip · 0 cookie(s) observed
Content & assets
Headings
H1 2 · H2 21 · H3 6
Links
147 internal · 13 external · 14 broken
Images
27 total · 0 missing alt
Scripts / Styles
63 scripts · 1 stylesheets
JS / CSS size
66.0 KB · 406 KB
Page size
1.3 MB
Robots.txt & Sitemap
- robots.txt
- Not found
- Disallow rules
- 0
- sitemap.xml
- Not found
- URLs in sitemap
- 0
SEO issues
- Title longer than 60 characters
- Meta description longer than 160 characters
- Multiple H1 headings found
- robots.txt not found
- sitemap.xml not found
Accessibility issues
No accessibility issues detected.
Scan details
- Requested URL
- https://rapala.com
- Final URL
- https://www.rapala.com/us_en/
- HTTP status
- 200
- HTTP version
- HTTP/2
- Response time
- 392 ms
- HTML size
- 1.3 MB
- Redirect chain
- https://rapala.com → https://www.rapala.com/ → https://www.rapala.com/us_en/
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Frequently asked questions
- What technology does rapala.com use?
- rapala.com is built with Vue.js, jQuery.
- Is rapala.com secure (HTTPS)?
- Yes. rapala.com uses TLS 1.3 with a certificate issued by Let's Encrypt, valid until Nov 18, 2026.
- Who hosts rapala.com?
- Hosting provider information for rapala.com is not available yet.
- What is rapala.com's SEO score?
- rapala.com scored 75/100 for SEO in the latest analysis (fair).
- What is rapala.com's overall website score?
- rapala.com has an overall SiteGraph score of 83/100, combining SEO, performance, security, and accessibility.
- What company operates rapala.com?
- rapala.com is operated by Rapala VMC Online Ltd.. Rapala® has been the world's favorite fishing lure since 1936. Today, Rapala lures, knives, tools and accessories are trusted by fishermen in over 140 countries worldwide. Rapala's reputation stems from a towering list of world record catches, the knowledge of our Pro Anglers and a history of unwavering dedication to quality. Each and every Rapala lure is still hand-tuned and tank-tested to assure it has the Rapala trademark swimming action that big fish can't resist.
OpenGraph & Twitter Card
OpenGraph
Twitter Card