What technology does xad.com use?

xad.com is built with WordPress, WooCommerce, jQuery, Meta Pixel.

Is xad.com secure (HTTPS)?

Yes. xad.com uses TLS 1.3 with a certificate issued by Let's Encrypt, valid until Sep 30, 2026.

Hosting provider information for xad.com is not available yet.

What is xad.com's SEO score?

xad.com scored 90/100 for SEO in the latest analysis (excellent).

What is xad.com's overall website score?

xad.com has an overall SiteGraph score of 94/100, combining SEO, performance, security, and accessibility.

Has xad.com's score changed over time?

xad.com's overall score has declined by 3 points (from 97 to 94) since Jul 26, 2026.

xad.com

xAd: The Foundation of GroundTruth Tech | GroundTruth

Last scanned Aug 2, 2026, 6:00 AM · 12 views

Overall score

Excellent

Summary

xAd rebranded to GroundTruth. This website uses WordPress behind Cloudflare CDN. SEO is excellent (90/100) and accessibility is good (85/100). Security scores excellent (100/100) and performance excellent (100/100). Top issue: robots.txt not found.

xAd rebranded to GroundTruth. This new name better reflects our vision for what location-based advertising can accomplish. Learn more today!

Top issues to fix

4 issues found

robots.txt not found
SEO
Publish /robots.txt with a Sitemap: directive to guide crawlers.
sitemap.xml not found
SEO
Publish an XML sitemap and reference it from robots.txt to speed up page discovery.
More than 20% of images are missing alt text
Accessibility
Add alt attributes to the remaining images (use alt="" for purely decorative ones).
20 broken links on the page
SEO
Fix or remove broken links — they waste crawl budget and erode user trust.

SEO

2 issue(s) found

100

Performance

255 ms

100

Security

HTTPS & header checks

Accessibility

1 issue(s) found

Score history

-3 overall since Jul 26, 2026

Overall: 94
SEO: 90
Security: 100
Performance: 100
Accessibility: 85

Organization

Company details published in this site's own structured data.

xAd rebranded to GroundTruth. This new name better reflects our vision for what location-based advertising can accomplish. Learn more today!

Instagram YouTube LinkedIn

Meta tags

Title: xAd: The Foundation of GroundTruth Tech | GroundTruth
Description: xAd rebranded to GroundTruth. This new name better reflects our vision for what location-based advertising can accomplish. Learn more today!
Canonical: https://www.groundtruth.com/xad/
Language: en-US
Charset: UTF-8
Viewport: width=device-width, initial-scale=1, maximum-scale=5, viewport-fit=cover
Robots meta: index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
Manifest

Technologies

Detected frameworks, languages, and tools.

WordPress WooCommerce jQuery Meta Pixel

Hosting & CDN

Hosting provider: —
CDN provider: Cloudflare
IP address: —
ASN: —

DNS records

Type	Value
A	—
AAAA	—
MX	—
TXT	—
NS	—
CAA	—
CNAME	—
IPv6 support	No

TLS / SSL certificate

Version: TLS 1.3
Issuer: Let's Encrypt
Subject: www.groundtruth.com
Valid from: Jul 2, 2026
Valid to: Sep 30, 2026
Days until expiry: 59
SAN domains: www.groundtruth.com

Security headers

Strict-Transport-SecurityEnabled
Content-Security-PolicyEnabled
X-Frame-OptionsEnabled
X-Content-Type-OptionsEnabled
Referrer-PolicyEnabled
Permissions-PolicyEnabled

Compression: gzip · 1 cookie(s) observed

Content & assets

Headings

H1 1 · H2 1 · H3 0

Links

55 internal · 5 external · 20 broken

Images

9 total · 4 missing alt

Scripts / Styles

54 scripts · 0 stylesheets

JS / CSS size

50.8 KB · 119 KB

Page size

238 KB

Robots.txt & Sitemap

robots.txt: Not found
Disallow rules: 0
sitemap.xml: Not found
URLs in sitemap: 0

SEO issues

robots.txt not found
sitemap.xml not found

Scan details

Requested URL: https://xad.com
Final URL: https://www.groundtruth.com/xad/
HTTP status: 200
HTTP version: HTTP/2
Response time: 251 ms
HTML size: 238 KB
Redirect chain: https://xad.com → https://www.groundtruth.com/xad/

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